Founder Files: Bringing a Familiar Face (& Tastemaker!) Back to Food52

Jojo is back in the house!



Back in 2014, after we’d launched our Shop and it took off, Merrill and I realized we needed to bring on an experienced team. Industry friends kept telling us to hire Jojo Feld. So we did. It didn’t take long to see her strengths. She had an eye for great products that no one else was selling. Partners loved her. And she was a team builder.

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